YouTube End Screen Optimization: Tactics That Actually Move Watch Time
What we learned from analyzing 412 end screens across 38 channels — and the three changes that improved session duration most.
COMBO_WICK 6 min
Analytics
Recent Analytics coverage from the Creator Cloud editorial team.
What we learned from analyzing 412 end screens across 38 channels — and the three changes that improved session duration most.
Analyzing sixty days of retention graphs across forty partner channels highlights an aggressive shift towards rewarding first-minute engagement over passive long-form watch time accrual historically.